Underage Vaping/Tobacco Prevention Campaign


For information on vaping and e-cigarettes, as well as the severe lungs injuries associated with electronic cigarettes or vaping visit http://www.michigan.gov/ecigarettes

Youth under age 18 who want to stop using tobacco products, especially electronic cigarettes like JUUL can text “Start My Quit” to 855-891-9989. Or enroll in the My Life, My Quit program on-line.

Tobacco use is the leading preventable cause of death and disease in Michigan. To speak with someone about any of these resources, please call Public Health Promotion and Prevention at 269-927-5622

Youth Smoking Statistics

According to the Center for Disease Control and 2019 Michigan Youth Risk Behavior Survey youth in Michigan:

  • 49.8% of Michigan HS students use electronic vapor products.
  • 20.8% (3,708) Currently use electronic vapor products
  • 21.1% of youth have ever tried cigarette smoking (1-2 puffs)
  • 7.3% (4,290) First tried cigarette smoking before the age of 13
  • 0.6% (4,335) Michigan high school students currently smoke tobacco daily.
  • 3,200 kids in Michigan become new daily smokers each year.
  • Kids in Michigan buy or smoke 19.4 million packs of cigarettes each year. 
  • Annual health care cost in Michigan caused directly from smoking are over $4.5 BILLION.

Concerns is the fact that youth e-cigarette use remains at epidemic levels in the US 3.6 million US kids use e-cigarettes, including 1 in 5 high school students (19.6%)

Smoking is the leading preventable cause of death; exposure to secondhand smoke is the second leading preventable cause of death.

Campaign Operations

The campaign focuses on educating the retailers on the importance of compliance with the Youth Tobacco Act. The campaign has been an ongoing joint effort with local law enforcement to combat the problem of local vendors selling tobacco to our kids. Local compliance checks along with vendor education are completed on a regular basis in Berrien County, to bring awareness to retailers on the sale of tobacco to minors. Because of this effort the campaign has demonstrated a statistically significant change in the following areas: fewer youth inspectors are able to purchase tobacco, clerks are more likely to ask for identification, and stores are more likely to place tobacco products behind the counter and to post the Youth Tobacco Act signage. 

If you have questions or would like more information regarding this campaign, please email Shannon Larry-Burton slarryburton@bchdmi.org or call 269-927-5692